Ananya Srisawat
Display Strategy Lead
Former category merchandiser for modern trade. Focuses on aisle flow and fixture logic.
Schema Cloudhub Trade Marketing works from Samphanthawong, Bangkok, helping brands turn trade goals into displays store teams can install with confidence.
We focus on in-store display strategy—not abstract brand platforms. That means aisle flow, fixture choice, POS discipline, and the briefings that get buyers and merchandisers aligned before a window opens.
Projects typically serve FMCG, personal care, beverage, and pharmacy brands rolling out across modern trade, convenience, and selective traditional trade doors in Thailand.
Strategy, activation, and POS craft in one small team.
Display Strategy Lead
Former category merchandiser for modern trade. Focuses on aisle flow and fixture logic.
Trade Activation Planner
Builds seasonal kits and store briefing packs for multi-door rollouts across Greater Bangkok.
POS Systems Designer
Specifies print-ready POS systems that install cleanly and photograph well for audits.